3 Driving Forces Behind Staffing Firm Growth in 2021
"Your employer brand is never what you say it is. It's what your employees and candidates say it is." – Jillian Einck, Director of Employer ...
Marketing Strategies for the New Normal that is 2021
Can you remember back to the early days of 2020? January—record low unemployment. February—a general all-systems-go environment across the staffing industry. And then came the ...
Hello 2021 – Here We Come
Recruitment IS marketing. If you're a recruiter nowadays and you don't see yourself as a marketer, you're in the wrong profession." - Matthew Jeffrey, Global ...
Time for a 2021 Website Check-up
Crucial questions are begging to be answered as this bright, shiny new year gets underway. Could your website use an update? Is a major overhaul ...
Marketing Lessons Learned from the Pandemic
"These are the times that try men's souls." So penned Thomas Paine during the American Revolution. Nearly two hundred fifty years later, the sentiment of ...
COVID-19 and the Staffing Industry: The Realities, the Recovery
"Gratitude unlocks the fullness of life. It turns what we have into enough, and more. It turns denial into acceptance, chaos to order, confusion to ...
COVID-19 and the Loss of the Personal Touch
First, it was the digital age, introducing more and better means for communication and “connecting” that did not necessitate a face-to-face or voice-to-voice encounter. With ...
Excellence in Leadership: The Sink or Swim Factor
"Leadership is the ability to facilitate movement in the needed direction and have people feel good about it." - Tom Smith, Bestselling Author, Co-Founder, Partners ...
The Psychology of Personality Meets Marketing
It appears to be the new game in town, with mentions popping up across social media. The Enneagram Test. First, it's not exactly new. Its ...
Marketing with YouTube
"Marketing is no longer about the stuff that you make but about the stories you tell." –Seth Godin Already the most popular video platform globally, ...
