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ASJ Partners - Marketing for Staffing and Recruiting Firms

Excellence in Leadership: The Sink or Swim Factor

Posted on: October 23, 2020

“Leadership is the ability to facilitate movement in the needed direction and have people feel good about it.”  – Tom Smith, Bestselling Author, Co-Founder, Partners in Leadership  Strong, capable leadership has always…


The Psychology of Personality Meets Marketing

Posted on: October 8, 2020

It appears to be the new game in town, with mentions popping up across social media. The Enneagram Test. First, it’s not exactly new. Its origins date back many moons ago according…


Marketing with YouTube

Posted on: September 23, 2020

“Marketing is no longer about the stuff that you make but about the stories you tell.” –Seth Godin Already the most popular video platform globally, YouTube has gained even greater viewership since…


The Lowdown on Influencer Marketing

Posted on: September 9, 2020

Once a buzzword that pointed almost exclusively toward celebrity endorsements, influencer marketing has graduated to an established form of online marketing that reaches beyond the realm of celebrity promoters. So, what exactly…


The HOW and WHY of Hosting a Virtual Job Fair

Posted on: August 21, 2020

“Great vision without great people is irrelevant.”  – Jim Collins, Good to Great  Chances are, that at some point in your life, a person of influence encouraged you to adopt a “roll with the…


Test Your Staffing Industry IQ

Posted on: August 6, 2020

Just for fun, kick back and check out this compilation of staffing industry facts and figures formatted into a quiz. 1. The modern birth of the staffing industry dates back to the…


Staffing Firms Strategies to Weather the Economic Turndown

Posted on: July 28, 2020

“The ultimate measure of a man is not where he stands in moments of comfort and convenience, but where he stands in times of challenge and controversy.” —Martin Luther King, Jr. According…


A Peek at the Post-Pandemic Job Market

Posted on: July 9, 2020

As the economy begins to recover from the devastation of the Covid-19 pandemic, as life inches toward a new normal, all eyes remain focused on the job market. The good news? Unemployment…


Covid-19’s Impact on Marketing

Posted on: June 18, 2020

“The secret of change is to focus all of your energy, not on fighting the old, but on building the new.” –  Socrates Quick—name three aspects of daily life not impacted by…


Social Media Marketing and Small Business – Part 2

Posted on: June 12, 2020

In case you’ve stalled out on social media marketing since last month’s discussion, here are a few more stats to get you back on track. Global internet users top 4.3 billion 80% of these users…