Staffing Social Media
The Expanding World of Facebook Groups
“The Facebook Group is nothing new,” states Ryan Holmes, founder, and CEO of Hootsuite. “Spaces for like-minded people to congregate and discuss specific subjects — from hobbies to pets and celebrities —…
To Trend or Not to Trend?
Trends come and go so fast it’s like trying to monitor a cluster of spinning tops. While some are taking off, others are slowing to a wobble. Few enjoy a genuinely sustained…
5 strategies for Marketing with Facebook Videos
The job of all marketing endeavors is to make a lasting impression by capturing the consumer’s attention. To hook them and reel them in with something catchy. Marketing must be memorable to…
Trending in 2018
2018 is almost halfway done. But with only six months left in the year, have you kept up on the latest news and trends in marketing? It’s not too late to revamp…
How to Get Ready for the GDPR in Seven Steps
The GDPR goes into effect May 25. It regulates how companies use European Union citizens’ data—even if that data is in the U.S. Are you ready? Take these seven steps now to…
5 Things a Marketing Agency Can Do for You
The only way people learn about your business is if you tell them. This is called marketing. But you’re a staffing expert, not a marketing expert. That’s why you’re so good at…
The Secrets to Friendly Inbound Marketing
You have a problem, so you go to a trusted friend. This friend listens carefully to what you need and then gives helpful advice. In the middle of the conversation, another person…
Using Chatbots for Better Customer Service
AI (Artificial Intelligence) for businesses? Oh, yes. It’s called a chatbot. A chatbot uses artificial intelligence to talk with people. You can set up this computer program on your website to instant…
How to Create Snazzy Email Subject Lines
As the New Year starts, you may consider a new marketing campaign. But if your marketing emails disappointed you last year, don’t give up yet. Instead, evaluate the subject lines of those…
Cold Calling: How to Make It Work for You
Does cold calling give you the shivers? It doesn’t have to. Now, of course, some people say cold calling is an archaic way to find new clients. But cold calling is also…
