6 Ways to Utilize Fall as a Marketing Tool
AH, the joys of autumn. The cooler weather, the beauty of the changing leaves, and the fun of football games. Don't forget fall festivals and, ...
Alternatives to Facebook . . . Say What?
"The social-media landscape changes incredibly fast, so you have to be open-minded and nimble to keep up with it." --Alexis Ohanian, Reddit cofounder It's the ...
Using Chatbots to Provide a Better Candidate Experience
“If you picture the journey of chatbots from the 1960s to now, you can see that what was once a fantasy of being able to ...
The Case for Diversity and Inclusion
“An individual has not started living until he can rise above the narrow confines of his individualistic concerns to the broader concerns of all humanity.” ...
Cold Calling in 2022
Has cold calling gone the way of the woolly mammoth and the saber-toothed tiger? While many will nod in the affirmative to that question, cold ...
What’s Hot in Branding for 2022?
Branding: that complex blending of storytelling in the right tone and voice complimented by carefully chosen color palettes and font choices all fashioned together to ...
Stop Justifying Poor Customer Service Because of the Pandemic
A lot of people have fancy things to say about customer service, but it's just a day-in, day-out, ongoing, never-ending, persevering, compassionate kind of activity. --Leon ...
The Low Down on FOMO: Fear of Missing Out
The fear of missing out afflicts us all. While some personalities do lean toward "FOMO" a bit more, everyone gets that nagging stab from time ...
The Power of Reputation Management
"No matter how strong your products, they're only as good as buyers think they are." Patrick Whatman Regardless of your business's industry, the strength of your services ...
Sincere “Giving Back” as a Marketing Strategy
Folks get involved, rolling up their sleeves, getting down to work, and opening their wallets because it’s the right thing to do. Communities and organizations ...
