A Salute to Labor Day and the Staffing Industry
September 2, 2019, marks the 125th anniversary of Labor Day in the U.S. Many folks recognize and celebrate the Labor Day holiday for the end-of-summer ...
The WHY and HOW of Market Research
While many consumers thoroughly research every product they purchase, others are “whim shoppers,” choosing what as well as the when and whereas the fancy strikes ...
FREE and Low-Budget Marketing Tips for Small Businesses
“Advertising brings in customers, but word-of-mouth brings in the best customers.” –Jonah Berger, author & marketing professor The dilemma facing every small business: determine the ...
Marketing to Millennials – Part 1: Do You Speak Millennial?
Is that even a thing? If you have to ask that question, you are woefully uninformed about the world in which we live today. Yes, ...
Why Marketing Departments Can’t Afford to Ignore Instagram
Of course, you’re not ignoring Instagram. Because who would do that, right? The once simple platform for sharing pics with family and friends has become ...
The Expanding World of Facebook Groups
“The Facebook Group is nothing new,” states Ryan Holmes, founder, and CEO of Hootsuite. “Spaces for like-minded people to congregate and discuss specific subjects — ...
Six Strategies for Inspiring Creativity
It’s every company’s ideal – a workplace brimming with creativity, overflowing with new, promising ideas/concepts/strategies; not just occasionally but routinely, consistently. Sounds great, right? “But ...
The Do’s and Don’ts of LinkedIn Marketing
What will make your LinkedIn native video content stand out? What will push users to scroll right on passed? As the volume of both online ...
The Secrets to Friendly Inbound Marketing
You have a problem, so you go to a trusted friend. This friend listens carefully to what you need and then gives helpful advice. In ...
