The Lowdown on Influencer Marketing
Once a buzzword that pointed almost exclusively toward celebrity endorsements, influencer marketing has graduated to an established form of online marketing that reaches beyond the ...
The HOW and WHY of Hosting a Virtual Job Fair
“Great vision without great people is irrelevant.” – Jim Collins, Good to Great Chances are, that at some point in your life, a person of influence encouraged ...
To Trend or Not to Trend?
Trends come and go so fast it’s like trying to monitor a cluster of spinning tops. While some are taking off, others are slowing to ...
5 strategies for Marketing with Facebook Videos
The job of all marketing endeavors is to make a lasting impression by capturing the consumer’s attention. To hook them and reel them in with ...
The Why and How of Local Marketing
While there’s no official verbiage that defines “community marketing”, Healthcare Success proposes this definition: Community marketing seeks to engage with and attract prospective customers on ...
How to Generate Business-Driving Reviews
“While it’s true that today’s consumers have notoriously short attention spans and a million other things to do besides writing reviews, they do want to ...
How Important Are Reviews?
We live in a day when online reviews can make or break a business. Even businesses who serve a localized customer base and derive a ...
Customer Service Practices that Help/Hinder Marketing Efforts
Before you can leverage customer service as a marketing strategy, it’s crucial to get a grasp on what top-notch customer relations means. But it’s even ...
Why Customer Service should be a Top Marketing Strategy
Good customer service, that is. No, wait. Not good but great, outstanding, superlative customer service. The two not only should go hand in hand, it’s ...
Trending in 2018
2018 is almost halfway done. But with only six months left in the year, have you kept up on the latest news and trends in ...
