A Salute to Labor Day and the Staffing Industry
September 2, 2019, marks the 125th anniversary of Labor Day in the U.S. Many folks recognize and celebrate the Labor Day holiday for the end-of-summer ...
The WHY and HOW of Market Research
While many consumers thoroughly research every product they purchase, others are “whim shoppers,” choosing what as well as the when and whereas the fancy strikes ...
FREE and Low-Budget Marketing Tips for Small Businesses
“Advertising brings in customers, but word-of-mouth brings in the best customers.” –Jonah Berger, author & marketing professor The dilemma facing every small business: determine the ...
Marketing to Millennials – Part 1: Do You Speak Millennial?
Is that even a thing? If you have to ask that question, you are woefully uninformed about the world in which we live today. Yes, ...
Why Marketing Departments Can’t Afford to Ignore Instagram
Of course, you’re not ignoring Instagram. Because who would do that, right? The once simple platform for sharing pics with family and friends has become ...
How Important Are Reviews?
We live in a day when online reviews can make or break a business. Even businesses who serve a localized customer base and derive a ...
Cold Calling: How to Make It Work for You
Does cold calling give you the shivers? It doesn’t have to. Now, of course, some people say cold calling is an archaic way to find ...
New Year = New Business
Making plans for the holidays? You’re probably looking forward to spending time with family and friends, decorating the house, yummy foods, and getting a couple ...
