A Peek at Marketing Predictions for 2023
“Stopping advertising to save money is like stopping a watch to save time.” -- Henry Ford What will be in and what will be out in ...
Marketing Strategies for Lean Times
"Seen properly, everything that happens—be it an economic crash or a personal tragedy—is a chance to move forward. Even if it is on a bearing ...
Marketing Made SMART
"If you don't know where you are going, you will probably end up somewhere else." – Lawrence J. Peter Who hasn't sat through (endured) a ...
Winning Recruitment Marketing Tactics
The struggle is real and tangible as recruiting and staffing firms wage war to pull in top talent. What tactics will cast the widest and ...
Alternatives to Facebook . . . Say What?
"The social-media landscape changes incredibly fast, so you have to be open-minded and nimble to keep up with it." --Alexis Ohanian, Reddit cofounder It's the ...
What’s Hot in Branding for 2022?
Branding: that complex blending of storytelling in the right tone and voice complimented by carefully chosen color palettes and font choices all fashioned together to ...
The Skinny on Relationship Marketing
“Always remember that everyone with whom you have a relationship has an invisible sign on their forehead that says ‘Make Me Feel Important.’ Treat them ...
Employment vs. Unemployment: What’s Ahead for 2021
We’ve come a long way, baby, but there’s still progress to be made, work to be done. Or rather, we wish there was more work ...
COVID-19 and the Staffing Industry: The Realities, the Recovery
"Gratitude unlocks the fullness of life. It turns what we have into enough, and more. It turns denial into acceptance, chaos to order, confusion to ...
COVID-19 and the Loss of the Personal Touch
First, it was the digital age, introducing more and better means for communication and “connecting” that did not necessitate a face-to-face or voice-to-voice encounter. With ...
