Why Blog?
Ten or so years ago, the question of the day was whether a company needed a website. Today most wouldn’t consider doing business without one. ...
Lessons to the Business World from Pokémon Go
Less than a week after its launch(July 6, 2016), the augmented reality mobile exploration game Pokémon Go: 1. Was installed on twice as many phones ...
Marketing vs. Ad Blocking: Who Will Win?
Recent moves by Apple and Asus have the marketing world freaking out. Apple’s ad-blocking extensions to Safari via iOS 9 ushered in the capability to ...
Polish Your Email Manners and Communicate Better (Part Two)
In the first post on email etiquette, we learned how to handle ourselves professionally in the email world without burning bridges. Now we’ll dig into ...
Polish Your Email Manners and Communicate Better (Part One)
When you were young, you were taught to say “Please” and “Thank you.” When you went out to get a job, you learned the importance ...
Why You Need Generation X in Your Workforce
Baby Boomers are retiring, Millennials are taking over the workforce, and Generation Z will step into the picture soon. But that doesn’t mean you should ...
Back to the Marketing Budget
In the 1989 movie Back to the Future II, directed by Robert Zemeckis and written by Bob Gale, the main character time travels from the ...
Four Must-Dos Before a Career Fair
Looking for a perfect candidate? Go to a job fair. There, you can meet candidates in person, talk with them, and look at their resume. ...
YouTube for Marketers
YouTube is the second largest search engine in the world. It has more than 1 billion users, and people watch hundreds of millions of hours ...
Etiquette 101 for Personal and Business Social Networking
Pew Research studies in 2015 indicated that 65% of American adults and 76% of all online Americans had joined a social network. In other words, ...
