Put a Spring in Your Hiring Practices
Some economists and career experts think recent layoffs and hiring freezes indicate a softening job market. But many industries continue to face staffing shortages, ...
Influencer Marketing Trends for 2023
Influencer marketing works. We’ve seen it proven time and again—sometimes in very lucrative ways. But this strategic gem works for product promotion, employer brands, and ...
A Peek at Marketing Predictions for 2023
“Stopping advertising to save money is like stopping a watch to save time.” -- Henry Ford What will be in and what will be out in ...
The Hiring Challenge in Today’s Job Market
Every staffing agency in the country is scrambling to attract candidates. More would-be employees. The best-qualified workers. Men and women with skills, training, and experience ...
Video Marketing: Hot, Trending, and Here to Stay
Video marketing is here to stay. In fact, it's probably the hottest game in marketing these days. Look at these incredible stats. 86% of businesses ...
Marketing Strategies for Lean Times
"Seen properly, everything that happens—be it an economic crash or a personal tragedy—is a chance to move forward. Even if it is on a bearing ...
Marketing Made SMART
"If you don't know where you are going, you will probably end up somewhere else." – Lawrence J. Peter Who hasn't sat through (endured) a ...
Winning Recruitment Marketing Tactics
The struggle is real and tangible as recruiting and staffing firms wage war to pull in top talent. What tactics will cast the widest and ...
Cold Calling in 2022
Has cold calling gone the way of the woolly mammoth and the saber-toothed tiger? While many will nod in the affirmative to that question, cold ...
Sincere “Giving Back” as a Marketing Strategy
Folks get involved, rolling up their sleeves, getting down to work, and opening their wallets because it’s the right thing to do. Communities and organizations ...
