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Staffing Email Marketing

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Going Toe to Toe with Your Competition

Posted on: September 20, 2017

2017 is quickly passing. You’re reflecting on how your staffing business performed the first half and what you can do to finish the last quarter at the top of your game. What…


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Thrive in a Candidate-Driven Market

Posted on: September 6, 2017

What is a candidate-driven market? When there’s a low unemployment rate, employers need to search for candidates. There are more jobs and fewer candidates. Candidates can afford to be pickier about the…


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How to Use Remarketing

Posted on: August 9, 2017

People who visit your site will do just that—visit it and then leave. They might never return. They might forget about you. They might go to a competitor instead. But it doesn’t…


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Mobile App – A Business Essential

Posted on: August 2, 2017

Have a mobile responsive website? Good. Don’t? Get one. But you still need a mobile app. You use your website to attract new clients and applicants. A mobile app keeps and engages…


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How to Work with a Web Designer

Posted on: July 19, 2017

Everyone needs a website. And that means working with a web designer. Check out these seven tips for making it a rewarding and fruitful experience for both of you. Figure out the…


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Don’t do Content Marketing? Here’s What You’re Missing

Posted on: July 7, 2017

David needs to find a trucking employee. He does an Internet search. Up pop relevant hits, and he clicks one of the links. That takes him to your blog. Liking the information…


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What You Need to Know About Blogging  

Posted on: June 21, 2017

Blogging is an important part of inbound marketing. Generating regular blog posts brings more visitors to your site and improves your SEO. It also allows clients and applicants to build a relationship…


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How Can We Keep Email Marketing Thriving?

Posted on: June 19, 2017

The first marketing email was sent nearly 40 years ago by a marketer named Gary Thuerk from Digital Equipment Corporation. Thuerk sent an email promoting his company to roughly 400 people with…


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A Tale of Goals Gone Wrong

Posted on: June 7, 2017

Every company needs goals to stay on track and make progress. Without targets, you don’t know where you’re going or how you’ll get there. You set social media goals, recruiting goals, and…


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How to Make the Most of Job Fairs

Posted on: May 17, 2017

Attending job fairs allows you to promote your company and get noticed without spending huge bucks. At a regional or industry-specific career fair, you can establish yourself as the local expert on…



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